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Tom Brady on the Art of Leading Teammates
Collaboration and teams SpotlightThe NFL great explains how he motivated himself and fellow players. -
How Marketers Choose College Athlete Influencers
Marketing SpotlightHere are the characteristics that matter most. -
Winning at Influencer Marketing
Management Digital ArticleOver the past 20 years the social media influencer industry has completely rearranged the way information and culture are conceived, produced, marketed,... -
Life’s Work: An Interview with Chris Paul
Mentoring Magazine ArticleTakeaways from a leading NBA player’s long career in basketball -
Life’s Work: An Interview with Jerry Rice
Managing yourself Magazine ArticleThe NFL wide receiver on becoming the best he could be -
Making Sense of the NFT Marketplace
Strategy Digital ArticlePartnering with the right platform is the critical first step to driving customer engagement and securing your position in this new digital economy. -
Life’s Work: An Interview with Billie Jean King
Diversity and inclusion Magazine ArticleThe renowned tennis player reflects on founding the Women’s Tennis Association Tour, her work to make tennis diverse, and more. -
Life’s Work: An Interview with Alex Honnold
Decision making and problem solving Magazine ArticleFree soloing requires a tremendous amount of time thinking about risk. -
Sports and Social Justice
Race Magazine ArticleFrom Kaepernick’s kneel to the NBA Bubble -
Life’s Work: An Interview with Megan Rapinoe
Gender Magazine ArticleThe captain of the U.S. women’s soccer team is an outspoken advocate for social justice. -
Building a Data-Driven Culture from the Ground Up
Technology & Operations Digital ArticleLessons from an engineering and construction company. -
Life’s Work: An Interview with Sugar Ray Leonard
Retirement planning Magazine ArticleThe boxer won world titles in five weight classes. -
How Blockchain Will Change Construction
Technology & Operations Digital ArticleIt will ensure complex projects have transparency and good record keeping. -
What Baseball Can Teach You About Using Data to Improve Yourself
Analytics and data science Digital ArticleGet better at getting better. -
Who’s the Most Important Member of an NFL Franchise?
Leadership Digital ArticleQuarterback, coach, GM, or owner? -
Rupert Murdoch, the NFL, and the Negotiation That Remade TV
Negotiation strategies Digital ArticleThe deal turned Fox into a powerhouse. -
Life’s Work: An Interview with Cal Ripken Jr.
Career planning Magazine ArticleThe All-Star relished getting to play a game for a living. -
The Subtle Stressors Making Women Want to Leave Engineering
Leadership & Managing People ResearchDaily frustrations add up. -
How the Architecture of Hospitals Affects Health Outcomes
Sales & Marketing Digital ArticleMASS Design Group is changing the ways health care facilities are built. -
The Problem of Visibility for Women in Engineering, and How They Manage It
Global Business ResearchWomen struggle to be seen for their work, as opposed to their gender.
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YouTube: Bidding for NFL Sunday Ticket
Management Case Study11.95View Details In December 2022, Erin Teague, a senior director and the global head of sports, movies and shows at YouTube, technology giant Alphabet Inc.'s video- sharing... -
Negotiating with Data: Analytics FC (A)
Management Case Study11.95View Details Analytics FC was a UK-based sports consultancy that focused on international football (soccer), leveraging cutting-edge data-analytic techniques to support... -
Negotiating with Data: Analytics FC (B)
Management Case Study5.00View Details Analytics FC was a UK-based sports consultancy that focused on international football (soccer), leveraging cutting-edge data-analytic techniques to support... -
Thomas Muller: Mr. Bayern Munich
Management Case Study11.95View Details In 2024, FC Bayern Munich superstar Thomas Muller announced his retirement from German national football. His contract with Bayern Munich runs through... -
From Neverkusen to Meisterkusen:* Building a Winning Organization at Bayer Leverkusen
Management Case Study11.95View Details This case follows Bayer Leverkusen football team through 2018-2024, as Fernando Carro takes the helm and makes organizational changes. Led by CEO Fernanda... -
Real Madrid Club de Futbol
Management Case Study11.95View Details On June 1, 2024, Spanish soccer club Real Madrid captures its fifteenth Champions League title-more than double the tally of the nearest competitor. Under... -
Greg Linton and Tightline Anchor Inc. - Managing Growth
Management Case Study11.95View Details In April 2023, Greg Linton, the founder and chief executive officer of Tightline Anchor Inc., a start-up that sells innovative anchors to the personal... -
Inspiring sustainability in sports: Carbon emission management at the International Olympic Committee
Management Case Study11.95View Details The case highlights the significant role played by the International Olympic Committee (IOC) in reducing its environmental footprint and promoting sustainability... -
Navigating a Sea of Golf Sponsorships
Management Case Study11.95View Details In this professional golf case study, the protagonist is considering sponsorship opportunities from companies interested in supporting her Ladies' Professional... -
Building India's Leading E-Commerce Company: mjunction takes a LEAP
Management Case Study11.95View Details Mjunction is India's largest private sector e-commerce company by transaction value, and is more profitable than the oft fancied Flipkart, Walmart Snapdeal,... -
Major League Baseball: Changing the Rules of America's Pastime
Management Case Study11.95View Details This case describes the efforts of Major League Baseball (MLB) to make meaningful changes in the rules affecting the ways the game is played. These changes... -
Fair Play at Home Plate: Negotiating the Creation of an International Draft-Tony Clark
{{MajorSubject}} Case Study5.00View Details Tony Clark, executive director of the Major League Baseball Players Association (MLBPA), is engaged in high-stakes negotiation with Major League Baseball... -
Fair Play at Home Plate: Negotiating the Creation of an International Draft-Rob Manfred
{{MajorSubject}} Case Study11.95View Details Rob Manfred, commissioner of Major League Baseball (MLB), is engaged in high-stakes negotiation with the Major League Baseball Players Association (MLBPA)... -
NFL International: Tackling the Globe
{{MajorSubject}} Case Study11.95View Details Roger Goodell, commissioner of the National Football League (NFL), needs to determine how the league should proceed in pursuing an international growth... -
Angel City Football Club: Scoring a New Model
Management Case Study11.95View Details In January 2024, Kara Nortman, Julie Uhrman, and Natalie Portman, the founders of Angel City Football Club (ACFC) were developing the club's first three-year... -
Teamworks: Tackling a Forecasting Fumble (B)
Management Case Study5.00View Details In late March 2018, Teamworks CEO Zach Maurides learned Q1 2018 sales were at risk for a large forecasting miss. Founded in 2004, Teamworks's software... -
Teamworks: Tackling a Forecasting Fumble (A)
Management Case Study11.95View Details In late March 2018, Teamworks CEO Zach Maurides learned Q1 2018 sales were at risk for a large forecasting miss. Founded in 2004, Teamworks's software... -
ReSpo.Vision: The Kickstart of an AI Sports Revolution
Management Case Study11.95View Details This case study explores the growth journey of Polish computer vision sports start-up ReSpo.Vision in an emerging entrepreneurial ecosystem. By providing... -
National Football League and Private 5G
Management Case Study11.95View Details Two years later, on September 7, 2023, Verizon officially launched their Private 5G network, Verizon's Managed Private Wireless Solution, across all 30...
