Research: Can a More Detailed LinkedIn Profile Boost Your Salary?

If you search online for an artist — a painter, photographer, or songwriter — there is a good chance you’ll find curated pages that showcase their work and tell their creator story. In creative fields, curating a digital portfolio is a calling card. But in other fields, it can be an afterthought, if it’s even thought of at all. Many in management do not think enough about how others discover them in the digital space — or, as we call it, their digital professional presence (DPP).