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What Innovators Who Create New Markets Do Differently

December 11, 2023
ESO (European Southern Observatory)

For decades, the business and corporate world has been sold on three ideas: One, we should analyze what is, to shape our view of what could be. Two, more than ever today, and even more so in the future, technology innovation is the key to market creation and growth. And three, at the heart of innovation is the lone, smart, and gut-instinct entrepreneur.  

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