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What the Like Button Can Teach Us About Innovation
Gestion des talents Magazine ArticleThe process is more accidental than people think. -
Balancing Digital Safety and Innovation
Product development Magazine ArticleHow user-centric product design can enable both. -
How to Marry Process Management and AI
Generative AI SpotlightMake sure your people and your technology work well together. -
AI and Organizational Transformation
Management Digital ArticleProcess management has long been a go-to method for achieving the improvements in operational performance that stakeholders constantly demand. By applying... - SPONSORED CONTENT FROM Wipro
The Human Factor: AI-Powered Customer-First Strategies in Banking and Financial Services
Customer strategy ResearchWhite Paper Sponsored By Wipro -
Taylor Swift and the Strategic Genius of the Eras Tour
Strategy Digital ArticleThe highest-grossing tour in music history is a case study in how a legacy act can navigate the modern attention economy. -
Scaling Up Transformational Innovations
Innovation Magazine ArticleLessons for the C-suite -
3 Traps on the Way to Becoming a Customer-Centric Company
Management Digital ArticleLessons from 1,000 transformation projects over the past 25 years. -
How AI Can Power Brand Management
Technology and analytics Magazine ArticleIt can automate creative tasks and improve the customer experience. -
Toward Healthier B2B Relationships
Customer experience Magazine ArticleA new way to reduce customer churn and even expand the connection -
How Inclusive Brands Fuel Growth
Marketing Magazine ArticleThey unlock new sources of value by meeting the needs of underrecognized customers. -
The Right Way to Build Your Brand
Sales and marketing Magazine ArticleThe best ad campaigns make a memorable, valuable, and deliverable promise to customers. -
You Need More Than Data to Understand Your Customers
Marketing Digital ArticleIt’s about building deeper relationships, not simply gathering more information. -
Leaders, Make Curiosity the Core of Your Organizational Culture
Organizational culture Digital ArticleKeeping a competitive edge requires constant questioning. -
Put Meaning at the Center of Your Business Model
Organizational culture Digital ArticlePanera’s founder on looking beyond the numbers. -
How to Get Honest and Substantive Feedback from Your Customers
Operations strategy Digital ArticleBusinesses can’t improve the quality of their operations without it. -
The CEO of ADM on Expanding Its Focus from Commodities to Consumers
Business management Magazine ArticleHow the agricultural products company moved into value-added nutrition - SPONSORED CONTENT FROM Straumann Group
Advanced Customer Segmentation as a Catalyst for Growth
Customer experience ResearchWhite Paper Sponsored By Straumann Group -
What Smart Companies Know About Integrating AI
Management Magazine ArticleTalent and data are just as important as technology. -
How Mid-Market Tech Vendors Can Retain Customers During a Downturn
Customer experience Digital ArticleThree strategies that will help you save your accounts.
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Sheng Siong Supermarket in Singapore: A unique values-based advantage?
Management Case Study11.95View Details Founded by Lim Hock Chee in 1985, Sheng Siong has evolved from a humble grocery store into a leading supermarket chain in Singapore, renowned for its... -
VidMorph: Pricing Strategy for a SaaS Product
Management Case Study11.95View Details The case study focuses on VidMorph, a SaaS company in the video production software business. This fictional company needs a pricing strategy for its... -
Hello Tractor: How a Nigerian agritech decides to pivot
Management Case Study11.95View Details By the end of 2020, Hello Tractor is one of the most transformative tech startups in Africa. Founded by CEO Jehiel Oliver in 2015, the startup is celebrated... -
Triple Fit Strategy: How to Build Lasting Customer Relationships and Boost Growth
Management Book35.00View Details It's time for companies to rethink their growth logic. Business relationships are still dominated by a narrow perspective--trying to match products to... -
Personalized: Customer Strategy in the Age of AI
Management Book32.00View Details In a world where consumers expect more--instantly and seamlessly--personalization is a strategic imperative. Consumers want personalized experiences,... -
Chi Forest: Taking on Coca-Cola
Management Case Study11.95View Details "Chi Forest, a beverage company founded in 2016, breathed new life into the long-unchallenged Chinese beverage market with its innovative, internet-focused... -
Honeygrow: Stirring Up the Perfect Expansion Strategy
Management Case Study11.95View Details Honeygrow, a healthy food chain, has seen steady growth since opening its first location in Philadelphia in 2012. Justin Rosenberg, founder and chief... -
Domino's Pizza: Digital Transformation in the Pizza Industry
Management Case Study11.95View Details This case is an instructional tool illustrating how innovation can transform a business in the areas of customer relationship management, technology,... -
Unleashing Human Magic at Best Buy
Management Case Study11.95View Details The case examines the transformation of Best Buy under CEO Hubert Joly's leadership from 2012. Facing significant business challenges, including competition... -
HDFC ERGO: A product ecosystem built on mindshare
{{MajorSubject}} Case Study11.95View Details Anuj Tyagi, Joint Managing Director of HDFC ERGO, is facing the challenge of transcending the traditional limitations of insurance interactions and establishing... -
STEM Toys by ENGINO (Cyprus): Introducing a Direct-to-Consumer Subscription Model?
Management Case Study11.95View Details ENGINO Toys is a decision-oriented case which is set in Cyprus (EU) at the beginning of the Covid-19 pandemic. The main protagonist is Costas Sisamos,... -
Organo: Scaling Sustainable Eco-Habitats
Management Case Study11.95View Details Hyderabad-based real estate developer Organo, led by Nagesh Battula and Vijay Durga, aimed to disrupt the market with their third project, Organo Damaragidda,... -
JUMBO Group: Transformation Recipe for Building and Scaling a Smart F&B Business
Management Case Study11.95View Details It has been a bumpy few years since 2020 for JUMBO Group CEO and Executive Director Ang Kiam Meng. JUMBO Group, like many other firms in the food and... -
La Tour: Winning in the private hospital industry with value-based healthcare
Management Case Study11.95View Details This case describes the journey of a new CEO bringing an innovative vision and strategy to a for-profit hospital under new ownership. It shows the application... -
From Broadcaster to National Media Network: Tracing Mediacorp's Evolution to a Transmedia Ecosystem
Strategy & Execution Case Study11.95View Details Since early 2021, Mediacorp had started discussions and planning for its Mediacorp 2030 vision. Several new initiatives were proposed to deepen its digital... -
Wuling Hongguang MINIEV: A New Breed of Chinese Automaker
Strategy & Execution Case Study11.95View Details Firms in mature industries often find themselves at a strategic crossroads, forced to choose between consolidating their position in existing market segments... -
Hyper Island: A Creative Business School's Disruptive Maneuvers to Hold its Ground in the Education Landscape (A)
Management Case Study11.95View Details Set in two parts the case documents the manoeuvres of a creative digital business school, Hyper Island (HI). Part A is set in December 2019 and narrates... -
Hyper Island: A Creative Business School's Disruptive Maneuvers to Hold its Ground in the Education Landscape (B)
Management Case Study5.00View Details Set in two parts the case documents the manoeuvres of a creative digital business school, Hyper Island (HI). Part A is set in December 2019 and narrates... -
Winning on Purpose: The Unbeatable Strategy of Loving Customers
30.00View Details Great leaders embrace a higher purpose to win. The Net Promoter System shines as their guiding star. Few management ideas have spread so far and wide... -
On the Bubble: Startup Bootstrapping
Innovation & Entrepreneurship Case Study11.95View Details Bubble was a software company in the low-code/no-code market, making tools that allowed users without traditional programming backgrounds or technical...
